Today is your last chance to buy tickets for Wednesday's Greater Raymond Area Business Summit. For more information check out, http://ping.fm/NVu8v Tables are also available for the Business Showcase, just $30. Don't Miss It!

You would be amazed of the people that I run into that still don't have a website and think they don't need one. If your still one of the doubters, read on......http://ping.fm/GY3KN

This is a great article about three common marketing mistakes companies make. Make sure before you put all kinds of money into marketing your tracking your ROI. http://ping.fm/T6Vgu

What's a MoxDog?

Funny story....I go into a store this past week and a lady in the store sees the name of my company on my truck and says...What's a MoxDog?  I chuckled and said it's my company and I design custom websites.  She looks puzzled for a second and says, "For Dogs???"  And I said "Yes I design websites for dogs"....Here's your sign... ;) 

No, I don't design websites for dogs, although I do design for a lot of dog lovers!  MoxDog is the nickname for my beloved Chocolate Lab, Moxie and it just seemed to fit when I started my company.  And I have to admit, it's a great marketing tool, because I often hear that question, "What's a MoxDog?"

MoxDog specializes in custom websites, web hosting, email and more.  Check out our newly launched website at www.moxdog.com. See what MoxDog has to offer and take a minute to sign up for our monthly newsletter that has website and general marketing tips, new products and specials.

**Website Tip** Don't Have the Cash for a Super Bowl Commercial, Spruce Up Your Website Instead with Some Client Testimonials!

So your mother brought you up to be humble, not to talk on and on about yourself, not to brag....so why am I telling you to disregard your mother's teachings???!!!

As a business, people want to know if your any good, will you do what you promised.  What better way to do just that than putting client testimonials on your website.  It tells people that your good, you do a great job, and, by golly, people like you.

Putting other notable items on your website are great too.  Have you been in the paper lately, won an award or hold some prestigious office...let people know about it.  Soon they will be coming to you hoping you can do the same great job for them.

** Website Tip** Make Sure Your Contact Information is Easily Accessible

You think this would be an easy one...but often companies overlook it.  Sometimes users will access your website simply to get your phone number or see where you're located.  Don't hide it, it's frustrating to the consumer and can easily cost you a customer.

If the goal of your website is to have users call you for more information, to complete a sale or set up an appointment, incorporate your phone number front and center, right into the design of your website.  That way from whatever page they are on, they can pick up the phone and call you...they are not searching for a way to contact you.

Staying with my theme, Keep it Simple!

**Website Tip** Make sure your potential customers know what makes you different from your competition.

It is always good to know what makes you different for your competition, people that come to your website should also know what makes you unique. Why should they do business with your company? Keep it on the home page, entice people to explore your website more. Keep it concise and to the point, remember Keep it Simple!
Need some ideas on what makes you different....

• Management Expertise:  Do Bios....let people know who your management is, their specialties, etc.
• Your Products
• Your Processes

These are just some of the way you can distinguish your company from your competition, show them your different....and better!